Cobram Estate has been announced winner of the ‘Pantry Must Have’ category in the prestigious annual Australian Women’s Weekly Product of the Year Awards 2012. This is the third consecutive year AWW has turned to its 2 million plus readership to showcase Australia’s most desired products.
Over 25,000 readers voted on which products deserved rewarding. There were 7 finalists in each of the 14 categories for readers to choose from after an expert industry panel examined an extraordinary 800 product submissions. Finalists needed demonstrated innovation in one or more areas including; value, design, function and packaging.
Cobram Estate’s Everyday Range won ‘The Pantry Must Have” category for high quality, great taste and its innovative ‘no mess, no fuss’ pop up pourers. This is the first year Cobram Estate has submitted, prevailing over strong competition.